Heronden Independent Veterinary Practice
A warm welcome. A personal thank you.
Three short brand animations, bringing a welcome and two thank-you messages to life with the practice’s heron identity and familiar pets.
The work, in motion.
3 videos · Press play to watch
Welcome to the family
0:09AI-assisted brand animation created by Fiona van Iersel for Heronden Independent Veterinary Practice. The heron identity moves above a group of pets. On-screen messages: “Welcome to the Family” and “We are lucky to have you.”
A thank you, with a wag
0:08AI-assisted dog variation with an animated heron and a thank-you message. The promotional code shown belongs to the archived creative.
A thank you, with a purr
0:08AI-assisted cat variation using the same practice identity and thank-you idea. The promotional code shown belongs to the archived creative.
The brief
Create short, friendly moving-image messages around the practice identity.
My contribution
- Video creation and creative direction
- AI-assisted animation development
- Brand presentation and message development
The approach
Use a recognisable identity, a simple message and animal characters to make a brief communication feel warm and approachable.
What the work shows
A welcome animation and two thank-you variations, featuring a dog and a cat.